Edward Humphries

WSI is known globally as an innovative digital marketing agency. I wrote the website content for Elite WSI Solution, a WSI franchise in New Jersey. I've also written content for their clients throughout New Jersey & New York.

I've been working with Magnyfi and their Motivated Seller Prospects (MSP) program for at least two years, writing content for all their clients. When the digital agency decided to launch their website earlier this year, they asked me to write the content and contribute to the blogs.

This is a website I wrote for an automotive business broker who helps clients buy and sell automotive businesses. I wrote the entire website plus several of the blogs. I partnered with a digital marketing agency to complete the project.

This is a ghostwriting project for an online newspaper/magazine. Each year, business magazine and research company, Corporate Knights, ranks the top 100 most sustainable corporations in the world. Companies are ranked based on efforts to reduce carbon and waste, revenue generated from clean products, and overall sustainability. Top U.S. honors in 2019 go to notables such as Prologis, Inc. (real estate investment trusts), McCormick & Company (food and beverage production), and Cisco Systems (communication equipment).

As a seller on Amazon, you are a member of the Internet’s most expansive mega eCommerce platform and one of the largest companies in the world. Amazon puts you in touch with over 300 million potential customers in a market that generated $232 billion in 2018 alone. While it may seem that the market is saturated, Amazon continues to grow by a rate of $15 billion annually. The opportunities to sell your product are wide open.

Entering into a contract with a government entity presents a range of complex regulations that can be challenging to navigate and may lead to costly penalties. Such is the case when entering into a work agreement with the Department of Defense that leads to heightened scrutiny by the Defense Contract Audit Agency (DCAA). The DCAA oversees and enforces regulations that are divided and sub-divided into cost categories filled with restrictions and exceptions. One of the areas that draw the most con

Innovative companies have learned that the secret to maintaining a competitive advantage is not to compete head-to-head. Instead, it is to resolve to set themselves apart from the competition. This is precisely how top companies operate. Instead of following in the path of existing competitors, they redefine their industry and distinguish their brand from their competition. They started with a key understanding of their competitors and their market and used that to stake a unique course to dom

If you have ever found yourself instantly drawn to a particular product, it is probably due to a highly effective campaign from the company’s marketing team. That campaign began with an internal strategy that included positioning the product in front of your eyes and then pulling you in with a powerful, luring message. Positioning and messaging are both essential elements of successful product promotion. While they differ in their methodology, they form the nucleus of a product or service launch.

Market research involves a process of collecting, analyzing, and interpreting data about a target market. This market may include consumers, products, competitors, or an industry at large. The reason that companies conduct market research is to optimize the time, money, and resources they invest in product development efforts. They may also conduct research to find their product-market fit or expand their target audience. Not only can market research help you figure out your product-market fit,